Apple TV+ will be under a fiver a month, as Apple decides to undercut its rivals for a change.

Apple held one of its posh events yesterday, where it announced clearly indispensable new iterations of its products. But amongst the presentation from its boss Tim Cook was the confirmation of details of its Apple TV+ streaming service.

This is the one that sees Apple go head to head with the likes of Netflix and Disney’s incoming Disney+ service. And as it turns out, it’s going to cheaper than the lot of them.

The service will cost, in the US, $4.99 a month, and also if you buy a new iPhone, iPad or Mac computer from the new generation that the firm has announced, you get a free year to set you on your way.

It’s unusual for Apple to be at the bargain basement end of any price chart, but there you go. It’ll launch in the US on November 1st too, a week ahead of Disney+.

Unlike Disney+, Apple will be launching in around 100 countries on day one too, and the firm has been spending a lot of money on some high profile shows. Apple and Amazon are arguably the most cash-rich firms in the streaming market once it launches, and even though it doesn’t have a massive library of films and shows to draw on, it’d be folly to underestimate its chances of securing solid market share.

Here’s the promo for the service.

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